We're excited to share the first edition of customer presenters, keynotes, roundtable discussions and interactive sessions confirmed for Seville this October. Designed for asset and field service professionals, the agenda explores how organisations are using SAP, AI, data, and digital technologies to drive operational excellence, strengthen resilience, and accelerate transformation.

We're continuing to add new sessions and speakers, so please check back regularly for the latest updates.

Built around real challenges, not theory - designed to give you ideas you can actually use.


 

Our workshop day is now live!

Alongside the main conference, you can also choose to attend the pre-conference workshop day on 27 October. Designed for practitioners and solution users, these sessions offer a deeper dive into SAP asset and service management solutions, with a focus on practical learning and real-world application.

Explore the workshop day programme and start planning your experience.


 

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09:00
    • Keynote
    Join TAC Insights and SAP as we welcome the asset and service management community to Seville. We'll open the conference by reflecting on the trends transforming the industry, highlighting the opportu …
09:15
  1. In today’s unpredictable global landscape, the assets powering our critical infrastructure, from gas networks to vital public utilities, face unprecedented pressure. Securing, maintaining, and maximis …
10:00
    • Keynote
    Industrial organisations routinely invest hundreds of millions—or even billions—of dollars designing and constructing world-class facilities. Yet too often, they spend the first several years after st …
11:15
    • Keynote
    Artificial intelligence is actively reshaping how asset-intensive industries approach maintenance and field service. In this forward-looking SAP roadmap session, discover how AI and automation are tra …
11:45
    • Keynote
    The integration of ready-to-use master and metadata is the cornerstone of SAP Plant Maintenance, SAP Intelligent Asset Management & SAP Field Service Management. This foundation ensures seamless quali …
13:45
    • Service and Operations
    Join this session to discover how Hungrana – a major European corn processing company – digitally transformed its operations to achieve true Maintenance 4.0. Moving far beyond a surface-level software …
    • Performance and Strategy
    Operating over 100 heavily regulated industrial sites requires an unwavering commitment to asset safety, process reliability, and operational discipline. To eliminate fragmented legacy practices and f …
14:20
    • Performance and Strategy
    Managing critical energy infrastructure demands flawless coordination between asset planning and the field teams executing high-stakes maintenance. A leading national gas transmission and distribution …
    • Service and Operations
    This session shares how Precision Drilling, a leading oil and gas drilling contractor, shifted from assumption-driven maintenance to a fully data-driven asset management model. Through master data red …
15:40
    • Service and Operations
    50Hertz operates the critical electricity transmission system across northern and eastern Germany, ensuring the reliable transport of power to millions of people and businesses. At this massive infras …
    • Performance and Strategy
    Deutsche Bahn relies heavily on sophisticated Condition-Based Maintenance (CBM) to ensure train punctuality and passenger safety. To keep their digital asset strategy future-proof, Deutsche Bahn is na …
16:15
    • Performance and Strategy
    The global energy sector is undergoing a massive evolution into sustainable mobility, green hydrogen, and second-generation biofuels. Powering this massive transition requires a complete rethink of ho …
    • Service and Operations
    Coordinating complex maintenance schedules across a sprawling industrial footprint demands absolute synchronisation between central planning and frontline teams. SOCAR Türkiye relies on SAP Service an …
17:00
  1. Continue the conversations after the conference sessions have finished and join fellow attendees for an informal drinks reception. It's the perfect opportunity to connect with peers, speakers, sponsor …
09:00
  1. Grab a coffee and take time in the morning to swap practical insights and debate top asset management challenges with fellow peers before diving back into the case studies. We have a range of roundtab …
10:45
    • Performance and Strategy
    Many organisations jump into advanced automation, predictive analytics, and AI engines only to find their efforts crippled by fragmented, poorly configured legacy records. High-quality master data is …
    • Service and Operations
    For a major transport and passenger rail operator, maintaining a sprawling fleet of rolling stock requires precision inventory management. Carrying too many spare parts ties up massive amounts of corp …
11:20
    • Service and Operations
    Asset-intensive organisations increasingly require unified service platforms to manage complex maintenance operations across countries, technicians and assets. As part of its EU-ALign transformation p …
    • Performance and Strategy
    Most organisations are drowning in data but starving for insights. Up to 80% of industrial asset data exists as "dark data": unstructured technician notes, free-text repair descriptions, and historic …
13:10
    • Service and Operations
    Qiddiya Investment Company (QIC) is building a world-class destination for entertainment, sports, and culture. Behind the scenes of massive attractions like Six Flags, Qiddiya City, and the Aquarabia …
  1. The modern industrial landscape relies on a complex web of operators, Original Equipment Manufacturers (OEMs), and third-party service providers. Yet, the critical "handover" moments, sharing technica …
13:45
    • Service and Operations
    The greatest disconnect in modern asset management occurs between the reliability engineers who design the maintenance strategy and the field technicians who execute it. Too often, valuable shop-floor …
    • Performance and Strategy
    Many organisations focus entirely on selecting the right robotic hardware, but the real operational challenge begins long after the purchase. A robot that operates in isolation creates very little lon …
14:15
  1. After two days of insights, case studies and peer discussions, this interactive closing panel brings together industry leaders to reflect on the key lessons from the conference and identify the action …

Industry matters - Your community is at the heart of the event

Our topic-based agenda for 2026 is designed to reflect the transformation themes shaping all industrial sectors - while still keeping your industry community front and centre. Throughout the programme, you’ll find tailored examples, sector-specific insights and opportunities to connect with peers from utilities, energy, manufacturing, transportation, and field service-heavy organisations.

Dedicated roundtables and networking moments create space for deeper industry-level discussion, ensuring you get the practical, relevant perspectives that matter most to your organisation. It’s the best of both worlds: topic-led learning enriched with a strong industry connection.